Edit ModuleShow Tags

Stepping Up to the Plate

When Yankee fans head south on I-95 to the stadium, James Murphy drives north to Harbor Yard.



Photographs by Visko Hatfield

Since their founding in 1998, the Bridgeport Bluefish have showcased some impressive on-field talent, but the presence at the ballpark at Harbor Yard this year of Greenwich’s James P. Murphy is a milestone of a different kind.

Although Murphy never made it past high school as a baseball player, in the world of corporate marketing, he is an All-Star. He orchestrated the successful branding not once but twice of a globally recognized management consulting firm, first in 1988 at Andersen Consulting, then in early 2001 at Accenture, an initiative that won him numerous plaudits by year’s end and the title “marketer of the year.”

Since then, he has pursued a double-barreled career, as Accenture’s chief marketing and communications officer and as head of his own public relations firm, Murphy & Co. On the walls of his corner office off West Putnam Avenue, there are photographs of Murphy with Tiger Woods, whom he doggedly pursued for months before signing him up for an Accenture advertising campaign. Murphy helped create one of the PGA Tour’s signature events, the Match Play Championship, as an Accenture sponsorship vehicle. Chances are if you know the name Accenture, Murphy made it happen.

A genial, soft-spoken man, Murphy has a disarmingly humble way of discussing his career. After studying journalism at the University of Illinois, he pursued a career in public relations, serving over time as the senior corporate communications officer for three prominent businesses: Owens-Corning Fiberglass, Beatrice and Merrill Lynch. He then became involved with developing Andersen Consulting, a spin-off of the Arthur Andersen accounting firm, albeit operated independently. Accenture and Murphy & Co. followed.

So what led him back to baseball, as a member of the investor group that bought the Bluefish last December?

“I think it’s a great game,” he shrugs. “I think it’s a wonderful sport for kids. It’s a big analogy for life because you are always going home.”

For the Bluefish, the arrival of Murphy and a team of other down-county investors represents a chance to redefine home beyond Bridgeport’s city limits. As part of the Atlantic League, a minor league not affiliated with Major League Baseball that attracts some of baseball’s biggest former stars, the Bridgeport Bluefish shocked and thrilled the Park City in its first three years of record-setting success, only to flounder in recent years. The team drew under 200,000 people last year, a fifth less than it did in 2004 and well under the Atlantic League average.

Edit ModuleShow Tags Edit Module

 

Edit Module Edit ModuleShow Tags

Greenwich Agenda

  • Junior League of Greenwich The Enchanted Forest

    2014.11.21
     @ Junior League of Greenwich

    The Junior League of Greenwich (JLG) will host its annual holiday fundraiser, The Enchanted Forest on Friday, November 21 through Sunday, November...

  • Parties at the JCC Center

    2014.09.02
     @ Stamford JCC

    A place to celebrate birthdays and special occasions. Be a guest at your own party! The JCC offers a wonderful space for you and your guests to...

  • Flinn Gallery Art Opening

    2014.10.30
     @ Flinn Gallery 2nd floor

    "IN FOCUS" OPENING RECEPTION -  Thursday October 30, 2014 6-8pm. "IN FOCUS"features seven artists' visions in...

  • Exhibition: Northern Baroque Splendor

    2014.09.20
     @ Bruce Museum

    Northern Baroque Splendor. The HOHENBUCHAU COLLECTION from: LIECHTENSTEIN. The Princely Collections, Vienna September 20, 2014 - April 12, 2015...

  • IMAGINE CANDY- SWEET TASTINGS!!!

    2014.10.24
     @ Imagine Candy

    Imagine Candy located in Scarsdale Village- Winner of 2014 Best West of Westchester by Westchester Magazine- holds a Belgian Chocolate and Candy...

  • Flower Power

    2014.10.08
     @ SM Home Gallery

    SM Home Gallery show featuring two Greenwich based artists: Margaret Bragg and Penny Putnam. The art show runs thorough November 22nd....

  • The Best of 2014: Cecile Chong, David, Ruth Hiller, David Licata, Loanne Mattera, Jill Parisi, Kristen Thiele

    2014.11.08
     @ Kenise Barnes Fine Art

    GALLERY I Dates: November 8 – December 22, 2014     Opening Reception: November 8, 6:30 – 8:00 PM Public Invited THE BEST OF 2014:  Cecile...

  • The Enchanted Forest

    2014.11.21
     @ Hyatt Regency Greenwich

    Junior League of Greenwich presents 2014 Enchanted Forest! Holiday Boutiques Gingerbeard Workshops Santa's Breakfast...

  • Antarctica: Photographs by Diane Tuft

    2014.10.28
     @ Bruce Museum

    October 28, 2014 - February 1, 2015 Selections from Gondwana, Images of an Ancient Land Bruce Museum, 1 Museum Drive, Greenwich, CT...

  • Holiday Craft Sale

    2014.11.22
     @ First Congregational Church of Greenwich

    The Annual Holiday Craft Sale at First Congregational Church of Greenwich is a great place to start your holiday shopping.  The sale offers...

  • Photos with Santa at SPLURGE

    2014.11.22
     @ SPLURGE

    Santa Claus is coming to SPLURGE!  For a $10 donation to Kids in Crisis, professional photographer Cathy Wilson Ramin will be onsite to take a...

  • Wendy Tisch Memorial Concert

    2014.11.22
     @ Greenwich Library/Cole Auditorium

    Join us for a recital by acclaimed Canadian pianist, Angela Hewitt.  Sponsored by the Schubert Club of Fairfield County and Richard Tisch,...

  • Holiday Craft Sale

    2014.11.22
     @ First Congregational Church of Greenwich

    Annual Holiday Craft Sale in Old Greenwich, Nov. 22 and 23 The Annual Holiday Craft Sale at First Congregational Church of Greenwich is a great...

  • "Paper & Stone" an exhibition by Ellen Gordon & Sary Backer at the Loft Artists Gallery

    2014.11.01
     @ Loft Artists Gallery

    Paper and Stone” An exhibition by Sary Backer & Ellen Gordon November 1 - November 30th Artists’ reception: November 8th from 4 – 6 PM...

  • Second Annual Wendy Tisch Memorial Concert

    2014.11.22
     @ Greenwich Library Cole Auditorium

    The Second Annual Wendy Tisch Memorial Concert presenting Angela Hewitt, celebrated Canadian pianist in recital Program:  Bach, Scarlatti,...

  • Exhibition: Native American Pottery from the Bruce Museum Collection

    2014.11.22
     @ Bruce Museum

      Generously underwritten by Gabelli Funds and The Charles M. and Deborah G. Royce Exhibition Fund Over the years, the Bruce Museum has...

  • Native American Heritage Month

    2014.11.23
     @ Bruce Museum of Arts and Science

    November is Native American Heritage Month, and the Bruce Museum will celebrate with a special Family Day dedicated to Native American traditions...

  • Family Gallery Tours

    2014.10.26
     @ Bruce Museum

    Designed for children ages 6-10 and their families, these tours will provide an interactive, discussion-based tour of the museum’s current...

  • 6th Annual Greenwich Reindeer Festival & Santa’s Workshop

    2014.11.28

    Santa and his LIVE reindeer - Dancer, Dasher, Prancer and Blitzen, are coming back to town for the 6th Annual Greenwich Reindeer Festival &...

  • Christmas Tree and Wreath Sale for Charity

    2014.11.29
     @ First Congregational Church of Greenwich

    O, Christmas Tree; O Christmas Tree Buy your tree and help those in need this Christmas! It’s time for the annual Christmas Tree and...


Show More...
Edit ModuleShow Tags

Most Popular Articles

  1. Greenwich Hospital Venezia Gala
    Greenwich Country Club
  2. The Good Lie
    Bow Tie Cinema
  3. BCA Annual Luncheon + Fashion Show
    Hyatt Regency Greenwich
  4. Harvest Art Fair
    YMCA of Greenwich
  5. Greenwich Happy Hours
    6 places to go in Greenwich for Happy Hour